Company Efco, owner and manager of blueberry plantations, locating in the village Laituri on the land area of 32 ha, exported 90 tons of blueberries. The cost for the exported product made up 0.5 million USD. Project Manager Rati Morchiladze told BM.GE, that Russia was the main export market for blueberries.
“Like other producers, we exported blueberries to Russia this year, because pandemic did not cause any problems on the Russian market - neither in terms of logistics nor otherwise," -said Rati Morchiladze.
According to him, price has increased significantly on blueberries in Russia in line with the demand.
“Demand for blueberries in Russia is very high and price has been much better this year than we have expected. Price of blueberries are 20% -25% up comparing to the previous year. In our case, cost of 1 kg blueberries was 5.5 USD, "- said the representative of "Efco".
Rati Morchiladze says that market diversification is a key part of the company's strategy so that not to be dependent on the one market. According to him, if there has not been the pandemic, "Efco" would obtain quality certificate and the blueberries would also be sold on the EU market.
LLC Efco bought assets of the Partnership Funds’ Vanrik Agro at 12. 3 million GEL on June 29, 2020. The company plans to invest 9 million USD in the development of blueberry plantations.
