20.May .2022 13:15

Daily – From Grocery Store To Supermarket Concept

Daily – From Grocery Store To Supermarket Concept
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Daily is a regional supermarket chain established in 2014. The first branch was opened in Kutaisi, Imereti Region, Georgia. The main goal of the company was to offer the concept of a grocery store to their customers where they could buy fresh products every day at affordable price and close to them.

Today the company is represented not only in Imereti but also in five more regions, including Adjara, Guria, Samegrelo, Racha-Lechkhumi, and Shida Kartli, with more than 120 branches.

During approximately 8 years of operating Daily was constantly trying to offer diverse options of the product to their customers. It quickly developed from a standard grocery store into a supermarket where, consumers also can buy household chemicals, personal care products, confectionery, and freshly made food. Each branch has up to 5000 active SKUs, which allows the customer to choose the product they want in different price categories. The most important for the company is that Daily developed and was formed as a perfect shopping destination for our customers.

Daily continues to develop in regions of Georgia. In addition, with a wide variety of products, Daily is constantly striving to offer customers new fresh goods. The company is planning to open an additional 150 branches in nearest future.