McDonald’s Georgia changed the rules for making the burger. Aleksander Shengelia, Head of Marketing Department told the Business Morning, that the company’s goal is to take into account customers’ opinions and that is the reason, the company has changed the rules. As a result of the change, classic burger has become tastier.
“McDonald's main goal is to fill the customers with positive emotions, and that is why the burger recipe was changed. With small changes the final product was improved, after which our classic burgers became hotter, tastier and juicier.
This is McDonald's global project, which is implemented in stages in different countries, and we are honored to be one of the first in the world. The main change was made to the technology of making meat.
The expressed desire of the customers was transformed into a kitchen and we got the final result. This method will introduce in all McDonald's chain. " - Alexander Shengelia noted.
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