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Online Platform Designed for Selling Armenian Wines in EU Launched

61c3658a00467
BM.GE
22.12.21 20:00
476
The Armenian Ministry of Economy announced today the launch of www.winesofarmenia.store- an online platform designed for selling Armenian wines in the European Union.
 
The platform was created by the Vine and Wine Foundation of Armenia and the German Society for International Cooperation GIZ together with the ACBA Federation, ARKA reports. 
 
The website is available in three languages - English, French, and German. The Russian version will also be available in the first half of 2022. The website showcases the products of 21 companies, which meet 56 quality criteria and are selected on the basis of objective assessments based on the results of "blind" tastings.
 
"This is a unique site, as besides providing information in four languages it contains also information about Armenia's wine heritage, Armenian grape varieties and "wine" regions of the country," said Zaruhi Muradyan, executive director of the Vine and Wine Foundation of Armenia.
 
She said the news section of the platform will be constantly informing EU consumers about Armenia's achievements in the winemaking.
 
GIZ has been supporting Armenia's wine sector for the past 10 years through the "South Caucasus Private Sector Development and Vocational Education and Training" program.
 
"We are pleased to announce the launch of another important and successful project - the online platform winesofarmenia.store. Now Armenian companies, producing quality wine will be able to establish direct sales in Europe at more affordable and competitive prices regardless of the volume of production," said the program expert Sirvard Amatuni.
 
Alongside the launch of the www.winesofarmenia.store, a warehouse-logistics center for Armenian wines was recently opened in Berlin. From there Armenian wines will be delivered to European consumers in just a few days at the most affordable prices. Besides, the operation of the warehouse will facilitate the participation of Armenian wines in exhibitions and tastings in the EU.
 
A service center will also operate in Europe and customers will have the opportunity to direct their questions by phone and place orders.