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Prime Cost Of All Products Has Become More Expensive - Euphoria

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BM.GE
14.03.23 14:00
304
Raw materials became more expensive, so all products are increased in price in recent years, - Ana Sulaberidze, the founder of the cosmetics brand "Euphoria", told Bm.ge.

"Prices have changed a lot in recent years, raw materials, as well as other necessary items, have become more expensive, because of this we adjusted the prices last year. However, this year we can't increase them further, as we don't want to make the products too expensive for our customers", - she said.

According to Ana Sulaberidze, the main problem is the imports of specific ingredients, raw materials are not produced in Georgia, and in fact, everything is imported. In addition to raw materials, the company also imports packaging materials.

In an interview with Bm.ge, the founder evaluated last year and noted that 2022 was quite successful and the company added many loyal customers.

Euphoria is operating on the Georgian market for 6 years and offers its customers handmade, natural body and personal care products. "Euphoria" employs 10 people.