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Visa-Innovative technologies • 0 Article
Visa-Innovative technologies
· 1998 – First Visa-issuing license granted to Absolut Bank & first Visa-issued card;
· 1998 – Launch of first Visa Classic, Gold, and Business cards;
· 2003 – Launch of first Visa Infinite card;
· 2004 – Launch of first Visa Platinum card;
· 2009 - Liberty Bank in collaboration with Visa implemented the first Contactless operation in the CISSEE region;
· 2013 – With Bank of Georgia Visa introduced Contactless Payments in the restaurants of McDonald's in the entire country;
· 2013 - TBC bank started contactless POS terminals large-scale placement and issued Visa contactless cards design and stickers series. Later, TBC in collaboration with Visa launched first Contactless Mobile POS (mPOS) solution;
· 2015 - VTB bank Launched Host Card Emulation (HCE) technology;
· 2016 – Bank of Georgia introduced Visa token Services (Token Services);
· 2019 - Georgia became the first country of the Caucasus in the region where Apple Pay was introduced;
· 2022 - Google Pay was launched in Georgia;
· 2023 - Visa B2B Connect;
· 2023 - Georgia is the #1 country in the world in terms of penetration of contactless payments (2023, Visa Data);
· 2023 - Visa Direct to Account launch.
Campaigns
· She's Next Empowered by Visa (Visa-led, economic empowerment of women, 4 waves);
· Visa – Music Belongs to Everyone (supporting music festivals);
· Tbilisi International Festival of Theater;
· Visa Worldwide Sponsor of Olympic Games.
Memorandums of cooperation signed with the public and private sectors
· 2021 - Ministry of Economy and Sustainable Development of Georgia;
· 2022 - USAID Economic Security Program in Georgia;
· 2023 - Visa B2B Connect launch with Tera Bank, MoU signed with TBC Bank.
· 2023 - Visa Direct to Account launch with TBC Bank
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