Cosmetics of "Rukhi Queen" were exported to Qatar in February. The founder of the company, Tamar Kvaratskhelia told TV-program "Women's Narrative".
"Rukhi Queen" produces 14 types of cosmetics made of completely natural products, honey, wax and propolis. In the Arab market, "Rukhi Queen" cosmetics will be sold in the range of USD 50- USD 70.
"Qatar turned out to be quite a comfortable market for our company. In the direction of honey, we have been operating in this market for several years. However, exporting Georgian cosmetics turned out to be a great novelty and challenge for us. We have been working on the content for more than 2 years and the result did not delay, we started 2024 with cosmetics exports.
We were at the exhibition in Qatar for the first time last year, where we signed a partnership agreement with Arab investors. It was with their help that we sent cosmetic products to Qatar. It should be noted that this is the first time when Georgian cosmetics were exported to Qatar. "With the help of our Arab partners, we plan to export our products to Dubai, Bahrain and Saudi Arabia this year," said Tamar Kvaratskhelia.
According to her, with the help of Arab partners, they plan to open a "Rukhi Queen" brand store in the summer.
"Rukhi Queen" appeared on the market in 2019. Its honey is already available in Qatar, the United Arab Emirates, Bahrain, Saudi Arabia and Kuwait.
