The bakery chain Entrée continues to expand in the British market and on November 22, the company opened its fourth branch in Kensington, London. Lika Mikoutadze, head of the company's marketing communications service, told BM.GE about this.
"Kensington is one of the oldest districts in the center of London. With many business and residential buildings. We are very happy that the London customers already like Entrée and are waiting for it to open in new locations," said Lika Mikoutadze.
According to the head of the company's marketing communications service, 300,000 GBP were invested this time to expand the network.
"The investment is 300,000 GBP. The focus is unchanged, our format is a unique synthesis of Georgian and European culinary cultures, it is known as "Entrée Tbilisi Bakery" in London and presents unique Georgian dishes along with European cuisine. Currently, we employ 8 people in the mentioned facility," she added.
Entrée continues to expand its network in 2024 and plans to open two facilities in London. Entrée currently operates in three countries: with 14 facilities in Tbilisi, 7 facilities in Baku, and 4 facilities in London.
