Bookings and corporate events have been canceled,- this is how most hotels in winter resorts are approaching the season. Demand from both the external and internal markets has decreased in hotels in Bakuriani. In the case of "Bakuriani Inn", bookings were canceled in December and January by group tours from Poland and Estonia. There is also a decrease in business tourism.
“In December, Bakuriani Inn is 60% loaded, I mean the whole month. Of course, current events have an impact. Compared to last year, demand has decreased both from the internal market and from several target markets that are interesting to us.
It is worth noting that group tours were canceled from Poland and Estonia in December and January. In addition, business tourism has decreased and we have several cancellations as well. A final response has not yet been received from several companies, and the development of current events will probably be the decisive factor.
It is worth noting that during current events, the marketing budget increases, and this is also in our case, which is sometimes painful for the business," says the commercial director of "Inn Hospitality".
