Automobili Lamborghini has officially entered the Georgian market with the opening of its first showroom in Tbilisi, located at 129 Agmashenebeli Alley. The legendary Italian brand is exclusively represented in the country by Tegeta Holding.
Lamborghini CEO Stephan Winkelmann called the move “an important step” in the brand’s global strategy, aligning with the debut of its fully hybrid models and long-term sustainability goals.
The grand opening event welcomed over 500 guests and featured interactive installations, music, and a stunning display of Lamborghini models in the colors of the Italian flag. The highlight of the night was the Georgian premiere of the Lamborghini Temerario, a 920-horsepower hybrid supercar capable of reaching 10,000 rpm.
Tegeta Holding emphasized the significance of this partnership, noting their commitment to premium service and the brand’s high standards. The 300-square-meter showroom includes a state-of-the-art service area and the Ad Personam configurator, allowing clients to fully customize their vehicles.
With this launch, Lamborghini brings a new level of luxury and performance to Georgia’s automotive market.
