"Piel Naturals" will open a store in Kuwait at the beginning of 2024, the investment will be about USD 100 thousand. Tatuka Lomadze, the founder of the company, stated this in TV-program "Women's Narrative".
"We had a very interesting year. In 2023, "Piel Naturals" registered a company in Kuwait, and early in 2024, we will open a store in Kuwait under a franchise model," Tatuka Lomadze noted.
According to her, negotiations on the opening of a store, under the franchise model, are underway with two more countries, Italy and Spain.
"I wanted our products to be introduced to other countries as soon as we export them. Preparations for export began in 2022, and we will bring the idea to an end in 2024," Tatuka Lomadze said.
It is not yet known exactly how many people will be employed in the Kuwaiti store, however, according to the founder of "Piel Naturals", they have a great desire to be Georgians and also members of the existing team.
"Piel Naturals" is a Georgian brand that produces natural cosmetics, which has been operating on the Georgian market for 7 years and offers its customers completely organic self-care products. The brand produces 150 products and currently has 10 locations.
