"Placemakers", a new development leader in the Georgian market, is embarking on its debut project, The Lake, at Lisi Lake. This prestigious new district, combining private residences with the iconic Lakehouse concept, is set to become a strategic center of attraction for Tbilisi. Nodar Adeishvili and Zura Pichkhaia, partners at "Placemakers", discussed the company's executive vision on the TV-program "Business Week".
"The Lake represents our commitment to integrated, high-quality placemaking. The entire district will adhere to a unified, distinct aesthetic, ensuring complete synergy between the architecture and the natural environment, a core value for "Placemakers".
"The natural topography of the mountain allows us to deliver unparalleled lake and landscape views from every single residence, a significant competitive advantage. We are proud to be collaborating with leading Georgian architectural talent, including Vakhtang Visotsky, on this initial phase," stated Nodar Adeishvili, Managing Partner at "Placemakers".
Zura Pichkhaia, Partner and Financial Director, emphasized the strategic motivation behind the project: creating an innovative, differentiated lifestyle directly accessible to the city center.
"We have collected an exceptional and highly motivated team. Our goal is to create a project that will be recognized for its excellence decades from now. Our vision is to establish a truly aspirational neighborhood, one that sets a benchmark for quality. This ambition guides every decision we make.
Our goal is to introduce a distinct way of living. Residing at The Lake is not merely purchasing property; it’s investing in a complete lifestyle defined by rich amenities and diverse activities within one of the capital's largest recreational zones. We are delivering a modern project while operating in the heart of the city's green space. Our team approaches this with a profound sense of responsibility and dedication to excellence."
The founders confirmed that the project leverages a powerful mix of local and international expertise, with the total investment in the flagship development reaching USD 50 million.
"This is a major undertaking, ultimately representing a USD 50 million investment. We have strategically partnered with key financial institutions, including TBC Bank, alongside several international partners. We have successfully built a robust team, both financially and operationally, ensuring a highly impactful outcome," Pichkhaia noted.
Adeishvili highlighted the strategic value of the company’s diverse partnership base: "It is particularly meaningful to have a Georgian partner from Abkhazia deeply involved. Furthermore, we have an Indian partner, a seasoned developer in his home market, making this his first direct investment in Georgia. We are also in advanced discussions with a South African investor who has expressed initial interest in the Georgian market. This diverse and strong cohort of partners is fundamental. This initial project marks just the beginning; together, this team is committed to bringing more ground-breaking developments to Tbilisi and Georgia."
The center of the project, The Lakehouse, will be a global collaboration, designed by the internationally recognized Norwegian architectural firm Snøhetta. The founders clarified that this central amenity is not auxiliary but rather a core function designed to serve both residents and external guests, housing high-end restaurants, a pool, a spa, a fitness center, and office spaces.
"Our strategic choice was to introduce a fresh architectural perspective to the Georgian market by partnering with a globally acclaimed firm for its debut here. Snøhetta’s deep philosophy regarding nature and context aligns perfectly with our site—a lakeside location in the city center. Their team’s ethos was an ideal match for the substance of The Lake," - Pichkhaia said.
Pre-sales for land plots at The Lake have begun. The first phase of infrastructure construction is scheduled for completion in Spring 2026, with residents expected to begin moving into their homes from 2029.
