A short tourist season and unpredictable weather remain major challenges for Dumbó Eco Camp, an ecotourism destination in Georgia’s Guria region. Founder Lika Dumbadze told BMGTV’s Women’s Narrative that favourable weather conditions in the region last only two to three months a year, forcing the business to adapt its infrastructure by adding covered spaces for rainy days.
Dumbadze said the camp initially attracted mostly international visitors, particularly from Germany and Switzerland, but domestic tourism has grown recently, while international arrivals have declined. She noted that repeat visits by Georgian tourists are an encouraging sign of growing local demand.
Unlike traditional hotels, Dumbó Eco Camp focuses on social interaction and shared experiences. Guests can use a communal kitchen to prepare meals together and socialize around a campfire, creating opportunities to meet travellers from different countries.
The business now generates enough revenue to cover its operating costs, but further expansion still requires additional investment. Dumbadze launched the project during the COVID-19 pandemic, initially relying on personal funds and help from friends. Alongside managing the eco camp, she also runs a wedding planning business in Italy.