Sports complex Snap Fitness plans to open two new branches between 2024-2025. According to the Executive Director of the sports complex, Sopo Sologashvili, since 2022, the demand from consumers has increased significantly. In particular, there is a 30% increase in customers in their branches.
It should be noted that due to overcrowded halls, the sports complex suspended the sale of 1-month unlimited gym packages last year.
"The exact location is not known yet. At this stage, I can tell you that one branch will be built in Tbilisi, but not in the city center, and the other branch will be built in Kutaisi or Batumi. The investment volume will be at least GEL 3 million.
In addition, in 2023, two branches were renovated and GEL 350 thousand was invested in each of them.
We tried to maintain the price in the market, but since January we had to increase it by 12% and the price of a 1-month unlimited subscription fee became GEL 179," Sologhashvili said.
As for the plans, due to the fact that the demand for group exercises is growing, the company plans to develop in this direction and add new group exercises this year.
As the executive director of the sports complex notes, Snap Fitness has an academy for 5 years, where the training of fitness instructors is carried out.
According to her, the program lasts for 3 months and at the end of the course, customers have the opportunity to undergo a 2-week practice at Snap Fitness. Within the framework of the program, 25 people can be accepted into the group. Admission is announced 3 times a year.
