TBC Capital publishes Monthly Watch on Tourism. According to the report, during the whole year of 2021, the total
number of international visitors who visited Georgia amounted to 1,721,242. The results are 78% behind the level of 2019.
However, revenues from international visitors recovered by 38% to the January-December 2019 level.
In December 2021, the number of visitors declined by 70% relative to the same period of 2019, and this outcome is lower than in the previous two months of 2021. Relative to December 2020, the number of visitors increased by 226%, a lower growth rate than in the previous month.
The number of visits from the Middle East almost doubled compared to the level of 2019, while the number of visitors from Azerbaijan and Armenia continues to decline in comparison to the same period in 2019.
Traditionally, air travel posted the highest recovery relative to other border types. It also reached its highest level in December 2021, relative to 2019, and totaled 84%.
The survey conducted by TBC Capital in December 2021 shows that average hotel occupancy in Georgia decreased and totaled 33%. Also, occupancy in large hotels decreased compared to November 2021 and amounted to 45%. However, it is 16% higher than in the same period of 2019.
In December 2021, average hotel occupancy in Tbilisi amounted to 50%, 4% higher than the level of 2019. Meanwhile, in Kakheti, occupancy in hotels amounted to 41%, significantly higher than in December 2019.
In the last month of the year 2021, the average daily rate in large-brand hotels reached the highest level of recovery throughout the year. It is only 5% behind the December 2019 level.
In December, non-cash spending in hotels by international visitors continued an increasing trend and amounted to 80% of the whole non-cash expenditure in hotels.
