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What Does a Georgian Toymaker Need to Enter the EU Market? – Gogora

გოგორა
Natiko Taktakishvili
02.11.26 15:45
• 69

Georgian manufacturer Gogora is voluntarily adopting European safety and environmental standards to prepare for international markets, founder Nino Razmadze told Business Morning. The company produces eco-friendly wooden toys and Montessori furniture in Adjara.

Through a pilot initiative involving the UN Global Compact and the Confederation of Danish Industry, Gogora received expert recommendations on aligning its production with EU requirements. Razmadze identified incomplete harmonization of Georgian legislation with EU directives as a major challenge for local manufacturers.

The company has already implemented several environmental recommendations and invested in energy-efficient equipment. However, workplace safety practices and limited infrastructure for recycling wood waste remain challenges.

Razmadze stressed that entering European and US markets requires compliance with environmental, social and governance standards, as well as respect for intellectual property rights.

Founded in 2024, Gogora operates production facilities in Tbilisi and Adjara and has invested approximately GEL 700,000 in its operations.

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