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Awareness Of Lavender Products Increased - "Toto's Lavenders"

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Natia Taktakishvili
14.04.23 11:00
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The lavender essential oil production company "Toto's Lavenders", which has been on the market since 2021, plans to expand its range. According to the founder Nino Sanikidze, the company will launch the production of massage oils and soaps soon.

As the founder of "Toto's Lavenders" explains, the brand's products are currently only sold online, through their social pages, and the online store Extra.ge, although they are already conducting negotiations to enter concept stores, and in the future lavender essential oils will also be placed on the Amazon platform.

As Nino Sanikidze points out, the awareness of lavender products among Georgian consumers has increased only recently, and at the first stage, mainly foreign tourists were interested in "Toto's Lavenders" products.

"According to our observation, awareness of lavender products has increased recently. Now, there is interest from Georgians as well and that makes us very happy", - says Nino Sanikidze.

"Toto Lavenders" product price ranges from GEL 5 to GEL 50. As for lavender seedlings, which the company also offers to the customers, their price amounts to GEL 5.

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