Bank of Georgia serves approximately 140,000 business customers every month, including small entrepreneurs and medium-sized companies, according to Tornike Kuprashvili, Head of SME Business at Bank of Georgia.
Speaking on BMGTV, Kuprashvili discussed the bank's new business campaign, titled “Everything Your Business Needs,” which highlights the range of products and services available through the bank's business ecosystem.
He noted that business needs have evolved beyond access to financing, with companies increasingly requiring comprehensive support from their financial partners.
Bank of Georgia's business ecosystem combines financing products, everyday banking services through branches and digital platforms, as well as its Ads Manager tool, which allows businesses to promote their offers to nearly two million active monthly retail customers.
“The aim of the campaign was to highlight this ecosystem as a whole. Our products and services are not separate or independent offerings; rather, they complement one another and create opportunities for businesses to manage their daily operations successfully,” Kuprashvili said.
He also noted that the bank is exploring new AI-related products and services as businesses increasingly adopt artificial intelligence.
“We are considering developing new opportunities and offerings for our customers in this area. We will continue strengthening our ecosystem so that businesses can find everything they need to run their operations,” he added.
