In the second quarter of 2023, the advertising revenues of TV and radio broadcasters amounted to GEL 23.3 million ($8.9 million), which is 22.4% [about 4.2 million GEL or $1.6 million] more than in the same period last year, according to the data of the Communications Commission of Georgia.
As for TV channels, the amount received from commercial advertising in the second quarter of 2023 amounted to GEL 21.4 million ($8.2 million), which is GEL 3.9 million ($1.5 million) more than in the same period last year.
In the second quarter, TV Imedi traditionally received the largest advertising income – GEL 8.2 million ($3.1 million). It was followed by Media Holding [Rustavi 2] with GEL 3.5 million ($1.3 million), Mtavari Channel - GEL 2 million ($763, 403), POSTV - GEL 1.6 million ($610,722), Formula TV – GEL 1.4 million ($534,382) and Pirveli TV also with GEL 1.4 million or $ 534,382.
