Commercial advertising revenues of the Georgian broadcasters amounted to GEL 87.4 million in 2023, up by 18.6% compared to 2022 ( GEL 15.6 million), - according to the Communications Commission.
The regulatory body responsible for broadcasting and electronic communication said that TV-company Imedi ranks first by commercial advertising revenue, the TV station gained an income of GEL 33.7 million in 2023, which was GEL 8.6 million more compared to 2022.
The commercial income of "Rustavi 2" (Media Holding) increased by GEL 4.5 million and equaled GEL 13.7 million. "Mtavari Arkhi" took the third place in the TV advertising market.
The top TV companies by commercial advertising revenue in 2023 were:
1) Imedi - GEL 33.7 million, an increase of GEL 8.6 million;
2) Rustavi 2 (Media Holding) - GEL 13.7 million GEL, an increase of GEL 4.5 million;
3) Mtavari Arkhi - GEL 7.9 million, a decrease of GEL 2.5 million;
4) PosTV - GEL 7.4 million, an increase of GEL 2.5 million;
5) Formula - GEL 5.3 million, decrease of GEL 0.4 million;
6) TV Company Pirveli - GEL 5.3 million, decrease of GEL 0.5 million;
7) GDS - GEL 3.3 million, an increase of GEL 1.3 million;
8) BMG TV - GEL 3.2 million, an increase of GEL 1.3 million;
9) Public Broadcasting - GEL 2.4 million, a decrease of GEL 0.7 million;
10) Georgian Times Media Holding (television) - GEL 0.4 million, decrease of GEL 30 thousand.
Advertising revenue of all other broadcasters - GEL 4.7 million.
