Via Travel founder Nino Namgaladze says that both airfares and travel packages are already showing noticeable increases across Europe and other destinations. Speaking on BMGTV’s “Women’s Narrative,” she noted that rising international demand, particularly from the U.S., is pushing prices up at popular European resorts.
According to Namgaladze, prices have increased by around 5–10%, especially in highly demanded destinations. She adds that further increases are largely driven by strong tourist flows rather than short-term market fluctuations.
She also says that no price reductions are expected during the summer season, and overall tariffs are likely to remain stable or show only minor changes depending on market conditions.
Namgaladze explains that pricing is heavily influenced by airline strategies, noting that legacy carriers such as Lufthansa rarely reduce fares significantly, while low-cost airlines like Wizz Air are more likely to adjust prices based on demand.
