In 3Q2025, Georgian television broadcasters earned 29.3 million GEL in commercial advertising revenue, according to data published by the Communications Commission (ComCom) under the Law on Broadcasting. The report covers major advertisers on six leading TV stations: TeleImedi, Rustavi 2, Postv, GDS, TV Pirveli, and Formula. The companies that spent the most on TV advertising during this period include Meama, Smart Capital Consultants, Orbi Group Millennium, and Coca-Cola Bottlers Georgia, which appear prominently across several broadcasters.
TeleImedi received over 500,000 GEL from Meama, Smart Capital Consultants, and Orbi Group Millennium. Coca-Cola Bottlers Georgia, PSP Pharma, the Ministry of Regional Development and Infrastructure, and several other companies spent 100,000–500,000 GEL. On Rustavi 2, Meama again led with more than 500,000 GEL, while Orbi Group Millennium and Coca-Cola Bottlers Georgia followed with 100,000–500,000 GEL. Additional advertisers such as Aversi Pharma, Magticom, and the Central Election Commission invested smaller but significant amounts.
GDS and Postv also reported Meama among their top clients, with both channels receiving more than 500,000 GEL from the company. On GDS, Coca-Cola Bottlers Georgia was the second-largest advertiser, while brands like Nestle Georgia, Colgate Palmolive, and Lactalis Georgia purchased smaller volumes. PosTV attracted a diverse group of advertisers spending 100,000–500,000 GEL, including Bumba LLC, Wissol Auto Express, Natural Gas LLC, and Kakhetian Traditional Winery.
Among opposition-leaning stations, TV Pirveli and Formula showed more modest advertising volumes. TV Pirveli’s largest advertisers were Mercado LLC and Coca-Cola Bottlers Georgia, each spending 100,000–500,000 GEL, while companies such as PSP Pharma, Geoplant, Silknet, and Nova accounted for smaller amounts. Formula’s biggest buyer was again Coca-Cola Bottlers Georgia, followed by Geoplant and PSP Pharma. Both channels also received advertising from TBC Bank, Magticom, and the Central Election Commission, though in lower ranges of 7,000–50,000 GEL.
